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Introduction to Product StrategyChapter 1
Why use the Product Strategy Playbook?Chapter 2
About the Product Strategy FrameworkChapter 3
Pillar One — The CustomerChapter 4
Pillar Two — The ProductChapter 5
Pillar Three — The CompanyChapter 6
Pillar Four — The CompetitionChapter 7
Real-life Example: Kijiji Autos Mobile AppChapter 8
Assessing your ResultsChapter 9
Entering the MarketChapter 10
The Death of the MVPChapter 11
Putting it into PracticeConclusionAbout the AuthorAbout Product Faculty
CHAPTER 11

Putting it into Practice

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Product Strategy Framework Template