Most products fail. One of the most challenging tasks in every company is to launch a new product or functionality effectively and successfully. However, in too many cases, it ends with an internal blame game: "We built what they told us, but sales is not selling.” This session covers key concepts and insights on maximizing a new product launch’s chances of success using the reference customer’s methodology. We will discuss the discovery process, what the handover process between product and engineering should look like, the distribution of responsibilities in the organization, and more.
Nir Gazit is the VP of Product and Engineering at ChefHero, a B2B marketplace that connects local restaurants to wholesale food suppliers. An experienced B2C and B2B product leader and mentor, Nir has a proven track record in building and managing products and teams for more than 10 years. Before joining ChefHero, Nir was the CEO of COTI.io; a cryptocurrency startup focused on payments. Previously, Nir was the general manager of PAY.COM and the chief product officer with SafeCharge, an online payments company. He advises startups on product strategy, Fintech, product launches, agile methodologies, and execution.
Product Faculty offers an Advanced Product Management ( APM™️) Program, which is a #1 ranked, 7-week career accelerator for experienced Product Managers. The Program offers LIVE Online classes where you will learn key strategies, tools and frameworks you need to grow your product and company faster, with confidence. You will also connect to a powerful community of product professionals, mentors and instructors.
Join us for our annual Product Clubhouse Conference, featuring the world’s top Product Leaders who will share insights that drive tech companies like Uber, Amazon, Yelp, Pinterest and others. Hear directly from these thought-leaders on topics ranging from Product Leadership, Product Innovation, Scaling B2B and B2C Products, AI in Product and many more.
